Archive for May, 2009
Steps To Business Success – What’s In A Name
What does your name say about you? Are you comforting, stern, specialized? Selecting a name for your business is an important part of your branding process. What are you selling to your customers, will your name convey an industry position, or will it torpedo your brand.
Major companies spend millions of dollars researching and testing out [...]
Laptop Depot (Canada) Fraud
I have just discovered that Laptop Depot (laptopdepot.ca) is willing to defraud their customers by selling them pirated software and operating systems. What would cause a company to think that selling stolen software is OK is beyond me. Especially since Microsoft and others have been targeting such criminal sales people by ensuring better validation and checking.
An unfortunate member [...]
Steps To Business Success – Choosing Your Business
Choosing what to do for a business can be an incredibly difficult process. This can be made even more difficult if you are trying to start a new business on limited capital or without partners and employees. All entrepreneurs have an uphill battle to fight and the level of challenge you will take on is [...]
Oprah Endorses Chicken Coupon Riot
A wonderfully sensational headline, it tells you everything and yet nothing. Last Tuesday, May 5, Oprah announced to the world that all they had to do to get a free meal from KFC was to go to the Oprah website and download a meal coupon. The best part of this whole fiasco is that the [...]
To Mom
With today being Mother’s Day I thought I would talk about mothers.
Mom, Mommy, Mother. All of us have one. I would expect that most of us actually love and care for our mothers. A quick look around at all the talk about Mother’s Day shows that rather than talking about mothers who are exceptional this [...]
